" Unveiling the Serious Side: Is Anyone on There Truly Serious?"
In my quest for effective matchmaking on both personal and business levels, I recently discovered that Bumble, a popular dating app, has a business networking function called 'bizz'. Intrigued by this feature, I decided to explore whether it lived up to its purpose. However, I couldn't find anyone who had used it or was willing to admit using it. So, I took matters into my own hands and spent two weeks on Bumble, one week on the premium plan and another on the free plan, to provide a fair and comprehensive review of its capabilities.
The App Experience
One of the app's notable features is the concept of women making the first move, which is empowering in a dating context. However, in a business context, it didn't seem to make much sense. Nevertheless, I observed that there was a refreshing absence of outward misogyny, and everyone I interacted with was polite. Interestingly, because 'bizz' is not focused on romance, it brings both men and women together. However, I noticed that when I messaged women, they rarely responded or initiated conversations. This was surprising, considering that the site relies on women driving the conversation.
The Positives of Bumble's Business Networking Function
1. Job Hunting: Bumble could be an option for those seeking employment. I came across numerous profiles of young professionals in their 20s looking for restaurant and bar jobs. While I didn't come across any restaurant managers, it remains to be seen how successful these job seekers were. Additionally, there was a diverse range of individuals in creative industries such as design, marketing, and the arts. Some were already employed, while others were not. If you're a generalist recruiter looking to fill low-skilled roles in your local area, Bumble could be a safe bet. There seemed to be an abundance of proactive young people actively searching for job opportunities.
2. Simplicity: The simplicity of the app is both a positive and a negative aspect. While its lack of functionality will be discussed in the negatives section, there is a certain charm to its simplicity. You swipe right if you think someone would make a good business contact, and hope that they feel the same way. One interesting feature of the app is that no one can message anyone unless both parties swipe right on each other. For those tired of being spammed on LinkedIn, Bumble might be worth a try.
3. Professional Networking: Bumble allows you to try professional networking in a more casual manner. While I personally didn't explore this feature, I witnessed others doing so, and they seemed satisfied with the experience.
4. Ad-Free Environment: Unlike LinkedIn, Bumble does not have any advertisements, attention-seeking posts, or political content. It offers a clean and distraction-free space, although it may not be the best source of business news.
The Negatives of Bumble's Business Networking Function
1. Lack of Search Function: One major drawback of Bumble's business networking function is the absence of a search feature. You cannot specifically search for professionals in a particular field or role. Instead, you have to rely on swiping left or right on profiles of users who are also using the app. It can feel like a lucky dip when it comes to networking.
2. Blurring the Lines: Despite the overall positive experiences I had on the app, I couldn't help but question the potential vulnerability and discomfort that may arise from blurring the lines between dating and finding a job. The app's origins as a dating platform, combined with suggestive photos and filters, raised concerns about potential exploitation or uncomfortable work experiences.
3. Overabundance of Coaches: I came across a significant number of life coaches, business coaches, success coaches, CV coaches, and personal development coaches on the app. This abundance of coaches, coupled with the presence of potentially desperate unemployed individuals, raises some concerns.
Final Review
After my experience on Bumble, I made the decision to delete my account. Unfortunately, I didn't come across anyone in my industry or anyone who could benefit from our B2B services, such as business brokering or matchmaking. There was no one I felt compelled to connect with for a professional discussion over a glass of wine or seek advice from regarding our future progressions in 2023. While the app did attract a significant number of job seekers, I believe that platforms like GlassDoor or Indeed would be more effective for recruiting assistance.
In conclusion, while Bumble's business networking function has its positives, such as job hunting opportunities and a simple interface, it also has limitations, including the absence of a search function and potential blurred lines between dating and professional connections. Ultimately, it may not be the ideal platform for women seeking effective matchmaking on both personal and business levels without hassle or headache.
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